Hate crime and racism: A look at the dark side of football
El fútbol, considerado por muchos como el deporte rey, ha sido escenario de emociones intensas, rivalidades apasionadas y momentos de gloria. Sin embargo, también ha sido testigo de uno de…
Category Reputational Crisis
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Criticism of football referees' decisions: freedom of speech VS. right to honour
Football is a sport of great passion all over the world, and every match is followed attentively by millions of fans everywhere. However, on occasion,...
Influencer reputation: How can it affect your brand?
In the age of social media, influencers are one of the tools most used by brands to promote their products or services. But what happens when the...
Google Bombing: its terrible effect on brands and public figures
You may have searched your name on the Internet to see what comes up. The logical thing is that if you have social networks, whatever they come up, you will also find...
Consequences of Shakira's New Song: Right to Honour
Shakira's new song has reached 100 million plays on YouTube in less than 72 hours. The song is full of allusions to her ex-partner and the one that...
40% of users avoid brands with less than 4 stars on Google
The importance of Google reviews for businesses has been well known for several years now, as reviews have become the way that businesses have been able to improve the quality of their...
Social listening What is it and what is its importance?
Social profiles and company websites are very important when it comes to generating content, attracting new followers and future customers. Therefore, it is advisable to...
Censorship and million-dollar fines for Influencers: the current situation of unprotection they face
Nowadays, advertising has changed a lot compared to what it was a few years ago. With the advent of the Internet, the digital age, people have gradually become more and more...
How to restore an eCommerce reputation after a reputation crisis
In the past, companies were better able to survive reputational crises, but no longer. With the advent of the internet and new ways of selling, they make every company's reputation...
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